Ideacamp · Design systems and 0 to 1 product design
Work with an experienced designer in fixed-scope projects, with a price and a finish line you see before we get started.
Experience
14+ years designing products and the systems under them
Track record
Founding designer in AI. Led 0 to 1 design at Tableau
Specialty
Design systems, tokens, and accessible color
Capacity
One or two projects at a time, always
Clear deliverables, a fixed price, and a finish line you can see up front. Start with the one that fits where you are today.
Your product's design, examined: what's broken, what to fix, and in what order, with a fixed quote for the fix.
You get
$3,500
The fee credits in full toward Build the Foundation or Design the Product, booked within 60 days. How the credit works.
Start a projectA design system foundation your team can build on and keep consistent, shaped to what your product needs.
You get
$7,500 to $12,500
Start a projectThe founding-designer project: visual direction, the design foundation, and 3 to 5 core product flows, designed and specced for engineering handoff.
You get
$18,000
Start a projectIf your project doesn't line up with one of these, or you're still figuring out the scope, tell me what you're working on. We'll find the right shape together, or scope something custom.
Agencies: I take white-label and overflow projects in these same shapes. Just mention it when you reach out.
02Find your fit
Pick the one that sounds most like yours. I'll show which project is built for it, and its price, so you can see the packages through your own situation.
A short form about your product and the problem in front of you. Ten minutes, no meeting.
Within 2 business days, a written scope, a fixed price, and a start date. If you'd rather talk it through first, a 30-minute call is there for the asking.
Async build: working files, written rationale, recorded walkthroughs, and a short written update every week.
Handoff with documentation, and a structured revision round included in every project.
Scope you can see
The price and the finish line are in writing before any work begins.
You always know where it stands
Working files, written rationale, recorded walkthroughs, and a short written update every week. Progress never waits on a calendar.
Senior hands only
One or two projects at a time, every hour of the work done by the same specialist. No juniors, no handoffs.
Built to last
Everything ships with the tokens, docs, and pipelines your team needs to maintain it.
I've spent 14 years designing products and the systems underneath them. I was the founding designer at an AI training platform, and product design lead on a 0 to 1 predictive analytics tool at Tableau. Since then I've specialized in design systems and 0 to 1 product design.
You work with me directly on every project. No juniors, no outsourcing, no handoffs between people you've never met.
Selected work
0 to 1 product
Designed it from first concept through a product in customers' hands.
Write-up coming soonDesign systems
Turned a brand language into a DTCG pipeline engineers ship from every day.
Write-up coming soonClient words, once the first projects wrap
Reserved for a founder's words after their project ships.
Reserved for an agency partner's words on a white-label build.
Reserved for an engineer's words on the handoff and docs.
The things worth knowing before we start. Still curious about something? Add it to your project note and I'll answer.
Working files, written rationale, recorded walkthroughs, and a weekly written update: what's done, what's next, and what I need from you. Calls happen whenever they'd genuinely help.
It's standards-based: DTCG tokens, Style Dictionary outputs to whatever platforms you ship, plain CSS variables if that's your stack. Your engineers see the pipeline before handoff, and the docs are written for them.
Get in touch anyway. Scoping is free, and if it isn't a fit I'll say so honestly rather than stretch one to fit.
Access to the relevant tools, your brand assets, and a decision-maker who can respond within a day.
Every project includes one structured revision round, with its scope written into the agreement so there are no surprises. What a round includes.
I do, on every project. One senior designer, no juniors and no outsourcing.
Yes, white-label. The same projects, delivered under your name, and your client relationship stays yours. Just mention it when you reach out.
Ten minutes, no meeting. Within 2 business days you'll have a written scope, a fixed price, and a start date. If it isn't a fit, I'll say so, and the scoping costs you nothing.
Got it
Thanks. You'll have a written scope, a fixed price, and a start date within 2 business days. If it isn't a fit, I'll tell you that instead.